Experience. Responsibility. Results.
Entrepreneur.Consultant.Doer.
Business consulting from Oldenburg for small and medium-sized businesses in north-western Germany. I support companies with interim management, business succession, strategy and digital transformation — combining leadership experience, an entrepreneurial perspective and practical delivery.
How I can help
Business consulting in Oldenburg.
Making change happen.
Frank Willers supports businesses with interim management, business succession and digital transformation. Experienced business consulting based in Oldenburg, serving entrepreneurs and family businesses in Oldenburg, Bremen, East Frisia and north-western Germany. From strategic decisions to practical implementation.
Interim management
Interim leadership when your business needs to act quickly. I take responsibility, provide direction and help turn decisions into action.
- Covering leadership vacancies
- Guiding change processes
- Operational leadership and clear priorities
Business succession
Successful succession takes a clear roadmap and trust. I help business owners and family businesses prepare for and manage the transition.
- Clarifying succession objectives and options
- Preparing the business for transition
- Supporting coordination and handover
Strategy & digital transformation
Turning ideas into concrete steps. Together, we review business models, identify opportunities and translate strategy into practical action.
- Business models and positioning
- Digital processes and new opportunities
- Implementation planning and prioritisation
A closer look
Support that fits your business.
Interim management: leadership when you need it
When a leadership role is vacant or a period of change calls for additional responsibility, your business needs clear decisions and reliable delivery. I support you with experience in executive management and as an entrepreneur.
When interim management can help
- Covering a vacancy in management or executive leadership
- Guiding organisational change
- Coordinating a clearly defined development project
- Supporting handover and succession
What I bring
I combine a strategic perspective with operational leadership: clear priorities, transparent responsibilities and regular progress reviews. My experience includes managing director roles at G+J Anzeigenzeitungen, Hamburger Morgenpost and Hamburger Wochenblatt. As the founder of Hallo Familie, I also understand the business owner’s perspective.
How we work together
- Understand the situation: identify the task, decisions and intended outcome.
- Define the assignment: agree objectives, responsibilities, authority, timeframe and communication.
- Lead implementation: prioritise actions, clarify ownership and review progress.
- Prepare the handover: document decisions, processes and outstanding tasks so the business can move forward.
The scope, location, on-site presence and any remote work are agreed for each assignment.
Discuss your situation →Business succession: a clear roadmap for transition
Business succession combines commercial decisions with personal expectations. I help business owners and family businesses clarify their goals, prepare for transition and transfer responsibility in a transparent way.
Create clarity early
Who should lead the business in future? What does the current generation want to preserve? Which tasks and decisions need to be resolved before the handover? Structured dialogue and a shared vision make different expectations visible and help everyone choose the next step.
Prepare the handover
- Bring together personal and business objectives
- Review options within the family and outside it
- Identify dependencies on individual people
- Document tasks, responsibilities and decision-making processes
- Agree a timetable and handover phases
From decision to implementation
- Take stock: review the situation, stakeholders, expectations and unresolved questions.
- Build the roadmap: define work stages, responsibilities and decision points.
- Prepare: organise knowledge, tasks and processes for the transition.
- Support: coordinate the transfer of responsibility, in stages where needed.
My role focuses on business and organisational support. The relevant legal and tax advisers handle specialist questions and are coordinated with the overall process.
My experience as the founder of Hallo Familie and as a managing director in media companies informs my approach to succession.
Discuss your succession plans →Strategy & digital transformation: from idea to implementation
Digital tools deliver value when they fit your company’s objectives and ways of working. I help you review business models, prioritise opportunities and translate change into concrete steps.
Start with the right questions
Which customers do you want to reach? Where could unnecessary work be avoided? Which decisions are held back by missing information? A clear starting question helps distinguish useful change from technology trends. Together, we look at your business model, positioning and key processes.
Typical areas of focus
- Reviewing the business model and market positioning
- Improving digital workflows and information flows
- Assessing new services and digital sales opportunities
- Exploring suitable applications for AI
- Prioritising measures by value, effort and feasibility
A practical roadmap
- Objectives and starting point: clarify the problem and intended benefits.
- Options and priorities: compare measures, effort, dependencies and risks.
- Pilot: test a limited use case where appropriate before a wider rollout.
- Implementation: agree tasks, ownership and measurable objectives.
- Review: assess results and identify adjustments.
Specialist technical partners can be involved where needed. We agree in advance which services I provide and which are delivered externally.
My work in media companies and the development of Hallo Familie, hallobabysitter.de and babysitter.at combine leadership experience with digital business models.
Discuss your next steps →About me
An entrepreneurial mindset.
A personal approach.
I am Frank Willers. My career combines management, executive leadership, consulting and hands-on experience as an entrepreneur.
After a traineeship with a newspaper publisher in northern Germany and studying business administration in Oldenburg, Osnabrück and Münster, I worked for publishing companies in Germany and abroad.
As the founder of Hallo Familie, including hallobabysitter.de and babysitter.at, I know first-hand what it takes to build and develop a business. Today, I bring that experience to my work with other companies.
Based in Oldenburg, with international experience, I value clear decisions, open and trusted dialogue, and results that work in everyday business.
Selected career highlights
Working together
Frequently asked questions
How does interim management differ from consulting?
Consultants often develop recommendations and provide a basis for decisions. An interim manager also takes on agreed leadership and implementation responsibilities within the business. The scope of authority is defined in the assignment.
How long does an interim assignment last?
There is no single duration that suits every business. It depends on the task, objectives and handover situation. A clear timeframe and regular reviews keep the assignment aligned with actual needs.
How soon can we start working together?
That depends on my availability and the scope of the task. In our first conversation, we discuss the urgency and agree on a realistic start date.
Do you only work in Oldenburg?
I am based in Oldenburg. Depending on the assignment, we can discuss working at your premises or combining on-site and remote collaboration.
Contact
What would you like
to move forward?
Do you need leadership support, are you planning a succession, or would you like to develop your business? Let’s talk about your situation.
Send an email